How to Build a Personal Brand People Trust

HappyThursday EduCreator,

I recently hit a HUGE milestone in my agency business: I extended two 3-month client contracts to an additional 6 months! I’ve heard it said by experts many times, it’s easier to retain clients than to find new ones… HOWEVER, this is only if the trust has been established.

We often focus on the marketing and sales part of business, but the true sales process starts AFTER the agreement has been made and the first invoice paid. Customer service that delights and project fulfillment that leaves the client excited for the next phase builds trust and credibility for future work.

Personal brand isn’t just about reputation, it’s about coming through on the promises you’ve made to the people that have invested their hard earned money into your product or service.

The fact that both of my 3-month project clients extended to another 6 months of work with me doesn’t only mean recurring revenue with clients I trust and know how to work with, it means I have happy customers that are more likely to continue working with me and keep the flywheel going by referring me to others.

Upcoming Events 🗓️

Personal Branding with @TheBrianOrr: The Magnet Method | Thursday, March 13 at 12pmEST  RSVP

EduCreator Launch #12 🚀 What are you working on? | Friday, March 14 at 2pmEST  RSVP

That’s all for now!

Christel