Hello {{first_name | EduCreator}},.

Welcome back to the Founder Roundup.

Every Friday, I’m sharing a behind-the-scenes look at what I’m building, what I’m learning, and the tools, events, and experiences shaping the work.

Taking off!

Condo on the lake

A Note from Me

This week I was building core memories with my adorably bossy and independent 3.5 year old. I wonder where he gets it from?!

Less than a month ago, I prayed for God to help me get a car. I was feeling overwhelmed, close to burn out, and knew that to go to the next level, in life and my business, I would need to be more stable, and therefore, mobile.

Within a week, I was coming home from church to a car being delivered to my door. I’m still amazed that Carvana is even a thing!

I chose this car because I’ve had visions of exploring Florida, and beyond, with my curious and sweetly helpful son. And this last week, those visions started coming to reality. We saw over 20 friends and family in just 5 days and stayed in some really cool homes.

I learned that trying to “work” and care for a toddler solo is nearly impossible so I’m grateful to be home and taking a moment to write this newsletter. In just a couple weeks, it will be summer and we’ll be back on the road. This was a trial run!

This week’s mini-lesson

While I was on the road, with barely enough space to properly check my email or delegate tasks to my VA, I somehow found the time, energy, and capacity to mastermind.

Why and how?

There is something so powerful about two people coming together. It is truly a supernatural experience even captured in scripture

For where two or more are gathered in my name, there am I with them.

Matthew 18:20

Mini-Lesson: The Power of the Mastermind

The mastermind concept was popularized by Napoleon Hill in his classic book Think and Grow Rich, originally published in 1937. Hill described the “Master Mind” as the coordination of knowledge and effort between two or more people working toward a definite purpose in a spirit of harmony. (Think and Grow Rich Tips)

Hill believed that when two or more minds come together around a shared purpose, something new is created. He described it as a “third mind,” meaning the group can generate ideas, insight, energy, and solutions that would not have existed through one person thinking alone.

That is why the mastermind is still so relevant for founders today.

Because most founders do not just need more information.

They need

  • reflection

  • perspective

  • strategy

  • honest feedback

  • the kind of environment that helps them move faster because they are no longer carrying every decision by themselves

A mastermind gives you access to organized intelligence. Focused support around a clear goal.

Not random advice or scattered opinions.

The Founder Takeaway

The right mastermind helps you move from isolation to momentum.

It gives you a place to bring the idea, test the message, sharpen the offer, solve the bottleneck, and keep going when the work gets heavy.

What steps can you take to start masterminding with other creatives and founders?

What We’re Building

Besides core memories and trunk tetris (because roadtrips come with so many bags), we are focused on getting back on track with sending at least one newsletter a day, Monday-Friday, for our own brands and those of our clients.

We’re also focused on other “owned media” assets: a new podcast, short form video content, and virtual workshops.

The goal here to is continue growing, serving, and engaging our communities with the information and education they need to get to their next level.

Here’s what’s currently in motion and the tools I’m using to build:

New Podcast: Founders in the Build

We are currently in the process of recording our first ever Bliss House Media Podcast called “Founders in the Build.” This podcast series will spotlight founders, both new and experienced, who are building. We’ll deep dive, Mastermind-style, into what’s working and what’s not, while engaging a live audience.

Interested in being interviewed? Reply to this email so we can discuss more.

Upcoming Workshop: The Agent-Powered “Owned” Media System

On Thursday, May 28th, I’ll be hosting a live workshop showing you how to build your Owned Media System with the help of powerful AI agents whose job it is to keep your audience growing through branded content, created from your recorded stories and experiences.

Why does this matter?

In 2026 and beyond, posting on social media is not enough. To sell your high-ticket offers, or successfully launch any product or service, you need a full owned media infrastructure:

  • Podcast

  • Newsletter

  • Live workshops

  • Community events/experiences

The system is created by taking the transcript from your podcast to build your newsletter (and social media posts) and so on…

Click to learn more

Group Coaching for Women Founders and Leaders

LAUNCH Pad is the clearest expression of the mastermind principle in my work right now.

It is designed for founders who are ready to stop building in fragments and start creating a real ecosystem around their offer.

Inside Launch Pad, we focus on:

  • Clear positioning

  • High-ticket offer development

  • Newsletter and content strategy

  • Visibility systems

  • Founder authority

  • AI-powered execution

  • Weekly momentum and accountability

Right now I’m offering free group coaching on Wednesdays at 4pmEST. Next week, we will be discussing how to build authority and visibility for our brands.

Reply to this email to join

Beauty & Brains Community

Beauty & Brains is becoming a space where women can connect business, content, wellness, visibility, and personal growth.

It is also becoming a community where women can be in the room with other women who are building.

Because sometimes confidence is not built alone.

Sometimes confidence is activated in the right environment.

Through Beauty & Brains, we are creating space for:

  • Small-group connection

  • Beauty and wellness experiences

  • Founder workshops

  • Content creation days

  • Visibility support

  • Personal brand development

  • Community-based growth

This is where beauty, strategy, and support meet.

Bliss House

Bliss House is the larger media and community ecosystem behind the work.

It brings together:

  • Founder stories

  • Editorial features

  • Sponsored experiences

  • Digital tools

  • Events

  • Community

  • Newsletters

  • Offer pages

  • Founder visibility

The goal is to create a platform where founders are not only seen, but supported.

A place where their work can be positioned, packaged, shared, and connected to real opportunities.

What We’re Building With

This week, the work continues to be supported by tools that help us build faster and think more clearly.

Lovable is helping us turn ideas into live digital assets quickly.

We are using it to build:

  • Landing pages

  • Event pages

  • Community pages

  • Free tools

  • Offer pages

  • RSVP flows

  • Founder-facing experiences

The best part is that we can test ideas faster.

Instead of waiting months to see if something works, we can build the first version, share it, learn from it, and improve it.

Manus is supporting the research and planning side of the work.

It helps organize ideas, structure projects, and prepare the pieces needed before a build goes live.

Together, tools like Lovable and Manus are making it easier to move from vision to execution.

But the tools are not the strategy.

They support the strategy.

The real power comes from knowing what you are building and why.

Experiences

The mastermind principle is also shaping the experiences we’re creating.

Because live experiences allow founders to do something that content alone cannot always do.

They create real connection.

They create energy.

They create clarity.

They create the kind of environment where ideas can move faster.

The Next Experience: Poolside Mastermind

The Poolside Mastermind is designed as a beauty and brains style experience for founders who want strategy, connection, content creation, and space to think deeply about what they are building.

This experience includes:

  • A focused morning mastermind session

  • Strategic content prompts

  • Small-group connection

  • Beauty Bar access

  • Content creation time

  • A beautiful environment for founders to reset and build

The goal is simple:

Help founders get out of isolation and into a room where their ideas can grow.

Free Tools

Here are two free tools you can use right now.

Signature Offer Builder

If you are working on your offer, start here.

The Signature Offer Builder helps you clarify:

  • Who your offer is for

  • What problem it solves

  • Why it matters now

  • What makes it valuable

  • How to communicate it clearly

This is a great tool to use before joining a mastermind or founder room because the clearer your offer is, the better feedback you can receive.

Personalized Beauty Report

The Personalized Beauty Report helps you understand your current beauty and skincare needs and receive recommendations based on your routine, goals, preferences, and lifestyle.

This tool is connected to the Virtual Beauty Bar experience and is a simple way to begin your beauty and wellness journey.

What did you think of this week’s roundup? Would love to hear your feedback and thoughts. Just reply directly to this email.

That’s all for now,

Christel

Want to support my work? You can buy me a flower here 🌸

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