Hello {{first_name | EduCreator}},

I am a huge fan of validating an idea BEFORE I launch it to the public. I’ve done this many times now and I have learned that not every brilliant thought is something my audience, or the broader market, is looking for. At least, not from me.

When I decided to re-Launch my first brand Bliss House as a local media company, I started by sharing the idea with just a couple female founders (my ideal participant). I got feedback, saw which parts made them shift their energy to excitement, and curated an in person experience accordingly.

By the time I put the initial $1,000 investment into an overnight pre-launch event, I had an invite list of 33 ready to go. Within a week, the initial investment (which secured the location) was paid for through founder and sponsor direct invites.

I planned and executed Founders Residence in about 3 weeks. The entire event was paid for through sponsorship and I now have a validated idea, and a small but very connected community of 15 female founders ideally ready to go to the next level with me.

The vision is to launch together. This is something I’ve been doing with the EduCreator community since 2024: hosting live public launches. These have led to some great products, communities, and personal brands finally gaining exposure.

In this letter, I’m going to share step by step how I do this. You don’t need more than 50 strong personal and professional contacts.

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If you want to validate an idea before a full launch, think of this as a pre-launch, not a product release.

Before you go shouting this from the rooftops,
you are testing for validation inside a curated environment.

You have 30 days.
You need fewer than 50 people.

That is enough.

Here is how to structure it strategically.

Start with your inner circle and extended network. Build a list of ideally 50 names.

Inside that 50, identify 2 groups:

The 10 are not random. They should have:

These are your VIPs.

The other 40 create the space. They bring energy, engagement, and audience dynamics.

This structure changes everything.

Instead of launching alone into silence, you create a live ecosystem.

Reach out to the 10 individually.

Be clear and direct.

Tell them:

The VIP experience could include:

You are not asking them to buy first.
You are inviting them into influence.

Leaders are drawn to rooms where they can contribute, connect, and access aligned people.

Now invite the remaining 40.

Position it as:

The 40 benefit from:

The 10 benefit from:

You create value for both sides.

This is pre-launch leverage.

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Host a 60 to 90 minute virtual session.

Flow could look like this:

When you introduce the Founder offer, it should feel like the natural next step, not a hard sell.

Clarify:

Then open the invitation.

One of the biggest mistakes founders make is trying to carry the entire pre-launch themselves.

Instead:

When multiple founders bring their communities together, energy multiplies. The room feels alive. Validation becomes clearer because you are seeing demand across networks, not just your own.

Collaboration reduces pressure and increases reach.

After the event, look at real signals:

You do not need massive numbers.

If 5 to 15 people enroll as Founders from a room of 50, you have proof. That is strong conversion in a pre launch environment.

If interest is soft, refine your messaging and test again.

You are not testing in isolation.
You are creating a micro environment that mirrors your future community.

Fewer than 50 people is enough to see patterns.
10 strong leaders in a room can elevate the entire experience.

If you have an idea sitting on the shelf, do not wait for scale.

Curate the 50.
Honor the 10.
Serve the 40.
Invite your Founder cohort.

Within 30 days, you will know whether to expand, adjust, or double down.

That’s all for now,

Christel

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